YOUnique4Europe - Mapping and presenting your unique personal and social competences for better employability in a digital world
ERASMUS+ : 2019-1-DE02-KA202-006119
  • EN
  • DE
  • IT
  • PT

Exercise 4.3 - Do’s & Don’ts for social media job-hunting


This exercise will help you to understand what to do or not for a successful job hunting using social media profiles. It is important for you to know what type of social sharer you are before start searching for a job. Make the quiz and you will know!



Before you start this exercise

Surely you want to know, how to present yourself in social media when looking for a new job. This is it:

  • By understanding who you are, what differentiates you in the marketplace you can present yourself/your talent in the labour market. Once you have established your social network profiles, you are ready to start leveraging your relationships and talents to get the job of your dreams.
  • Be active: do not have dormant accounts that do not do anything. Be present, be consistent. Frequently post and engage with other users. You want somebody to look at your Twitter feed and Instagram account and see that you use them properly. You do not start something and then abandon it. Be an active participant that always has something to say.
  • Be engaged: share industry news or market developments that interest you, position yourself as somebody with a thirst for knowledge, somebody eager to learn. There are tons of great industry news sites and blogs to get great tips, tricks and incites from. Show that you are always looking to learn and talk about developments in your industries. Comment and retweet other people’s shares, thank them for sharing.
  • Be relevant: talk about relevant things going on in your industries and the world. Show that you not only engage with industry and market news, but current affairs, breaking news and trending topics and issues. You are somebody that is plugged into what is going on in the world and able to engage with others about it.
  • Be nice: seems like an obvious one, but it is vital to be presenting nothing but positivity across all of your public social profiles. It is important that you articulate any views and opinions in an objective manner. Do not publicly use offensive and rude language or ‘troll’ other users. Employers do not want to see that you spend all your time on Twitter slagging everybody off.


  • Share an online portfolio or CV on social media.
  • Make creative profiles.
  • Actively search for jobs on social media platforms.
  • Edit the privacy settings on your social media.
  • Engage in social media debates and discussions.
  • Show your personality online (staying professional).
  • Keep up with industry news online.
  • Join groups related to your work and industry.
  • Keep your social media profiles updated.


  • Avoid using “clichéd” buzzwords in posts. Always add a little of creativity, originality and flair.
  • Make sure not to offend anybody when you are presenting to an international audience. Keep in mind the cultural context and choose your wording carefully.
  • Don’t say too much. Oversharing irrelevant information can have a negative impact.

How to complete this exercise

Step 1 - Open the link to the quiz.

Step 2 - Answer the quiz.


Congratulations - You made it!

Now you can check your results and see, how careful you use social media sites while job searching.

Educators' area

Background information and teaching material for guiding your students through the exercise or offering it in your classroom

The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.



This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.